Automation rules

Automation rules are scripts, written in a small plain-language script, that run over your synced account on a schedule you choose. The rules list shows each rule's status, schedule, next run, and mode.

Review vs. Auto-apply

• Review — the rule computes its changes and queues them for you to approve or discard before anything is written to Amazon. Completed runs waiting on you appear under Approve changes.
• Auto-apply — changes are applied automatically when the rule runs. Every applied change still lands in Change history and can be reverted.

Start every new rule in Review; switch it to Auto-apply once a few runs have proposed exactly what you expected.

Before the first Auto-apply rule, set a bid limit: it is the ceiling on every bid MerchDash writes, and the difference between a rule that misbehaves and a rule that misbehaves expensively.

Organizing rules: categories

Rules group into collapsible categories (“Bid management,” “Harvesting,” “Q4,” …). Categories can be reordered by drag, collapsed, and — most usefully — switched off as a whole: one toggle disables every rule inside, without touching each rule's own setting. Handy for pausing a whole strategy during a sale.

Run history & reusing rules

Each rule keeps its own run history: when it ran, what it proposed, what was applied. To reuse a strategy across marketplaces, use Copy to Other Profile from the rule's row menu. You can also share and discover rules in the community library.

To hand a single rule to one person instead, use Share Rule Link in the same row menu. It creates a private link to that rule: whoever opens it sees the script, the interval and the review mode — nothing about your account or your numbers — and can import their own copy into a profile they choose. The copy arrives switched off. Sharing again gives back the same link, editing the rule updates what the link shows, and Stop sharing closes it for everyone who has it.